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Fresh from the Farmers Market

Fresh From the Farmer’s Market:

TradioV, a San Francisco-based television and radio production company has partnered with local nonprofit the Center for Urban Education about Sustainable Agriculture (CUESA) to create the show. CUESA is well known for the operation of the much-loved and iconic Ferry Plaza Farmers Market, which will serve as the inspiration and backdrop for the new education-based food show.

The show will give viewers an inside look at the Ferry Plaza Farmers Market, including how everyone from farmers to notable chefs approach issues from seasonality and changing weather patterns to producing and selecting produce which meets sustainability criteria. Viewers will not only meet the people behind the food at the market, but will also receive expert cooking tips. The show will take viewers out to farms and to artisan production facilities, giving them the opportunity to understand where food comes from and how it is produced.



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